Know where your brand stands on Shopee and Tokopedia.

Every rival listing, price and review count, read on a stated date. Which shelves you lead, what changed since the last read, and what rivals filed with BPOM before they launch. Indonesia first.

Start free See a live category read

Your own shop is free, forever. Rivals are named on paid plans.

How it reads

Your shelves

For each product type you sell, every rival listing of the same thing, ranked. Your row filled in. The shelves you are absent from listed too.

What changed

Prices, discounts, new listings and review milestones, diffed between reads. A first read is a level; the second is a movement.

What rivals filed

BPOM notifications by the brands you watch, usually weeks to months before the product lists. Nobody else shows you this.

Recent market reads

Live from our last seven days of reads across mum and baby on Shopee and Tokopedia Indonesia. Public listings, public filings, dated. read 21 Sept 2026.

Biggest price moves

Shop	Listing	Before	After	Change	Read
Mama's Choice Official Shop	[LIVE EXCLUSIVE PAPA BOSS] Stronger Hair Care Bundle (Shampoo & Conditioner) - GRATIS Pouch dan Sisir	Rp350,145	Rp187,680	-46.4%	20 Sept 2026
Lansinoh Indonesia	Lansinoh New Born Bundle - Paket HPA Lanolin Nipple Cream 10Ml & Feeding Bottle 160ml \| Krim Puting Lecet & Botol Susu Bayi Newborn	Rp255,397	Rp283,775	+11.1%	21 Sept 2026
Azarine Kids Official Store	[BUY 1 GET 1] AZARINE KIDS Huggy Hypocare Body Wash Anak SLS Free (2 x 300ml)	Rp91,002	Rp100,000	+9.9%	20 Sept 2026
Hiboo Baby	Hiboo Zzz Deep Sleep Baby Cream 50 gr 7X Essential Oils Tidur – Calming Baby Cream Minyak Telon Skincare Anak Skincare Bayi Newborn Baby Oil Body Mama’s Lotion A77	Rp75,000	Rp68,900	-8.1%	21 Sept 2026
Mamiko Official Shop	Mamiko Bundle Pure 6 Pack + Supplementarry Box	Rp170,000	Rp157,000	-7.6%	20 Sept 2026
Ciara Official Shop	Ciara Cool Down Hydrating Calming Gel Pereda kullit gatal pereda iritasi Salep Gatal Paling Ampuh Paling Ampuh Salep Kulit Gatal Kulit Eksim Gatal Selangkangan Alergi Kulit Kudis Kutu Air Panu Jamuran Ampuh BPOM HALAL	Rp39,425	Rp42,203	+7%	17 Sept 2026

Listings that crossed a review milestone

Shop	Listing	Before	After	Read
Moell Official Store	[EXCLUSIVE LIVE] Moell Soothing & Calming Rub Cream 50gr - Red Ginger, Lavender Oil, Bisabolol - Meningkatkan Kualitas Tidur - Anti Kolik, Kembung - Tumbuh Kembang Optimal - Calming Baby Cream - Skincare Bayi	9,907	10,014	17 Sept 2026
GENTLY Official Store	GENTLY Baby Calming Baby Cream 50 g \| Perlengkapan Bayi Newborn - Tidur Nyenyak	875	1,065	17 Sept 2026
MoMaMi Official Shop	Momami Exclusive Totebag (S) - GWP (NOT FOR SALE)	71	124	17 Sept 2026
Loluna Official Store	[NOT FOR SALE] [FREE GIFT] LOLUNA Tumbler 350ml	46	123	17 Sept 2026
Moell Official Store	Moell Hair and Body Glow - Hair Lotion 100ml & Sun Lotion SPF 40 (PA++++) - Hair Lotion Penumbuh Rambut - Lotion SPF Penangkal Sinar UV dan Polusi - Sunblock - Sunscreen Badan - Microbiome Technology - Skincare Anak & Bayi	99	119	17 Sept 2026
Moell Official Store	Moell Dermalotion 100gr Body Lotion Kulit Extra Dry & Sensitif Bayi dan Anak 24 Jam Kunci Kelembapan - Ceramide, Panthenol, Shea Butter - Skincare Anak Formulasi Dokter dengan Microbiome Teknologi	41	117	17 Sept 2026

Newest BPOM filings by tracked brands

Brand	Product	Shop	Filed
PURELA	Calming Baby Cream With Bidara Extract	Purela Official Shop	20 Sept 2026
CIARA	Stretch Marks Treatment & Elasticity Booster Cream	Ciara Official Shop	20 Sept 2026
AZARINE	Kids Huggy hypocare Body Wash	Azarine Kids Official Store	18 Sept 2026
MASKIT CALCARE	Minuman Serbuk Rasa Vanila	Maskit Store Official Shop	17 Sept 2026
CIARA	Chamomile Calming Cream with Bisabolol	Ciara Official Shop	16 Sept 2026
MASKIT	Kids ToothPaste Rasa Strawberry	Maskit Store Official Shop	12 Sept 2026

All recent reads →

Official stores on Shopee Indonesia by category

Counted store by store from Shopee's official-store directory on 16 September 2026. Counts are stores, not brands.

Category	Official stores	New in 18 months
Perawatan & Kecantikan · Beauty & personal care	2,088	504
Perlengkapan Rumah · Home & living	1,633	598
Pakaian Pria · Men's clothing	1,452	480
Makanan & Minuman · Food & beverages	1,386	254
Kesehatan · Health	1,146	244
Pakaian Wanita · Women's clothing	986	326
Handphone & Aksesoris · Phones & accessories	726	255
Fashion Muslim · Muslim fashion	679	213
Sepatu Pria · Men's shoes	598	175
Ibu & Bayi · Mum & baby	556	140
Elektronik · Electronics	526	115
Sepatu Wanita · Women's shoes	487	142

Monthly category reports →

What a brand gets

Rank against the leader

On every shelf you sell on, your rank by reviews earned (units sold on Tokopedia), the leader, and the gap.

Changes, not screenshots

Price moves over 3%, new listings, milestones and vouchers across the shops you watch, with a daily email digest.

Filings before launches

Rivals' BPOM notifications aimed at your shelves, the day they become public.

A price for what you launch next

For any shelf: what a millilitre sells for, a suggested price, and the most a product may cost to make at your margin.

How we count

Every number is read from a real page on a stated date; nothing is modelled and nothing is bought from a panel. Shopee hides monthly sales above about a thousand, so we treat that as a threshold crossed, never a number. Tokopedia prints lifetime units sold and no review counts, so there we rank on units. One read is a level, two reads are a movement, and a first read never counts as change.